Follow up in minutes, every time, without anyone remembering to.
Most leads are lost to slow or forgotten follow-up, not to price. Follow-Up Automations runs your follow-up for you: the moment a lead arrives, a visitor is identified, or a form is filled in, the flow you designed starts on its own.
Automated calls only for people who gave your business written consent.
Follow-Up Automations, in plain English.
Follow-Up Automations is a visual flow builder. A trigger starts the flow: a new lead delivered, a website visitor identified or enriched, a form submitted on your site, a call from your own system, or a manual run. Blocks do the work: send an email, wait, check a condition, loop through a list, set a field, text a one-time code, call another system, or hand the lead to the AI Calling Assistant.
Start from more than twenty ready-made flows, such as three emails in a week or email then call, or describe what you want in plain English and the builder drafts the flow for you. Emails go out through your own sending account and your own verified domain, so your reputation stays yours.
What you get
- A visual builder with triggers, emails, waits, conditions, loops, and API calls
- More than twenty ready-made follow-up flows
- AI help drafting flows and email templates
- Your own email and SMS accounts, with domain verification
- Per-lead frequency limits and time-of-day and day-of-week rules
- A full run history
Follow-Up Automations in 4 steps.
Pick a trigger
New lead, identified visitor, enriched lead, form submitted, alert delivery, your own system, or a manual run.
Build or describe the flow
Drag blocks onto the canvas, start from a template, or describe the flow in a sentence and let the builder draw it.
Connect your sending accounts
Use your own email service and domain, and your own SMS provider. Keys are stored sealed and never shown again.
Turn it on and watch it run
Every run is logged with each step's result, so you can see exactly what each lead received.
Where it pays off.
Contractors
A form fill gets a confirmation email now, a reminder in two days, and a callback from the assistant if the customer asked for one.
Agencies
One flow per client, triggered by identified visitors on the client's site.
Insurance agents
A one-time code by text to confirm a quote request, then an email with the next step.
Billed pay for what the flow uses.
Building flows is included. Emails and texts go through your own accounts; automated calls are billed per call.
How Signals billing worksThe rules for using Follow-Up Automations
Every account agrees to these. They are on this page so you know them before you buy.
- Email: a clear sender, a physical mailing address, a working unsubscribe, and prompt honoring of opt-outs.
- Texts: only to people who gave your business consent to receive them. One-time verification codes are only for people who just requested one.
- Autodialed calls: only with prior express written consent naming your business. AI-voice calls: only when that consent came to you directly, such as on your own form.
- A STOP or unsubscribe in reply to any marketing message ends all marketing calls and texts to that person, not only the one flow.
- Calls placed by the platform are restricted to 8am to 9pm in the person's time zone, and you can set narrower hours of your own.
Pair Follow-Up Automations with these.
AI Calling Assistant
Callbacks in seconds for leads who asked
An AI assistant calls the leads who asked to hear from you, answers the first questions, and live-transfers the interested ones or books the appointment.
See how it worksLead CRM
Every lead in one library, ready to work
Every lead you bought, enriched, identified, or imported, in one list. Filter it, group it into lists, and send it to a follow-up with one click.
See how it worksVisitor ID
See who visited your site without calling
Most visitors leave without calling or filling in a form. Visitor ID recognizes a share of them and shows you who they are and what they looked at.
See how it worksFollow-Up Automations, answered.
What can trigger an automation?
A new lead delivered, a website visitor identified or enriched, a form submitted on your site, a call from your own system, an alert delivery, or a manual run.
Do emails come from Axel PR?
No. They go out through your own sending account and your own verified domain, so replies come to you and your sender reputation stays yours.
Can it build the flow for me?
Yes. Describe what should happen, for example email a new lead, wait three days, then call if they asked for a callback, and the builder drafts the flow for you to review.
Can I text or call every lead automatically?
No, and you should not want to. Automated texts and calls need the person's written consent naming your business, and AI-voice calls need consent your business collected directly. The platform enforces legal calling hours, and our rules keep automated calls to the people who asked for them.
General information about how Follow-Up Automations works and may be used, not legal advice. Rules vary by state and industry. See the Signals glossary for terms used on this page.
Put Follow-Up Automations to work.
Tell us your service and your area, and we will show you what it finds and what it costs, before you fund anything.