Axel PR
Lead CRM

Every lead you own, in one place you can work from.

Leads from five sources in five spreadsheets do not get called. The Lead CRM puts every lead you hold, bought, enriched, identified, or imported, into one library with the source and cost of each, and lets you start a follow-up from there.

Billed includedPart of Axel PR Signals: Act
Lead library5 sources, one list
Jordan M.Visitor ID · EncinoEnriched
Ana R.Lead Market · fresh todayBought
Dev K.Aged lead · 31 to 60 daysVerified
Sam L.Intent Alert · 91436New
Tara B.Imported · spreadsheetListed
List: Storm follow-upSend to automation

Illustration with sample data.

What it is

Lead CRM, in plain English.

The Lead CRM is the library behind every Signals tool. Leads from the Lead Market, Aged Leads, Intent Audiences, Visitor ID, and Contact Enrichment all land here automatically, with how each one was acquired and what it cost. You can also import your own leads from a spreadsheet.

From the library you filter, group leads into lists, export, and send any lead or list to an automation. It sits alongside the call log and CRM in your Exclusive Calls portal, so phone leads and data leads are worked by the same team.

What you get

  • One library for every acquired and imported lead
  • Source and cost on every record
  • Filters, saved lists, and bulk actions
  • One-click start of an email or follow-up automation
  • CSV and Excel export
How it works

Lead CRM in 4 steps.

STEP 1

Everything lands here

Purchases, enrichments, identified visitors, and alert deliveries arrive automatically.

STEP 2

Import your own

Bring in leads from a spreadsheet so old and new are worked together.

STEP 3

Filter and list

Filter by source, niche, location, date, or cost, and move leads into named lists.

STEP 4

Start the follow-up

Send a lead or a whole list to an automation, or export it to the CRM you already use.

How businesses use it

Where it pays off.

Owner-operators

One place to see every lead you paid for this month and what happened to it.

Sales teams

Named lists per rep or per campaign, worked from the same screen.

What it costs

Billed included.

The lead library is included with every Signals account.

How Signals billing works

The rules for using Lead CRM

Every account agrees to these. They are on this page so you know them before you buy.

  • Each lead keeps the record of how it was acquired. Use that, not the screen it sits on, to decide how you may contact it.
  • Honor opt-outs across every list, not only the one the request came from.
All data-use standards
Questions

Lead CRM, answered.

Do I need a separate CRM?

Not to start. The library holds, filters, and lists every lead, and starts follow-ups. If you already use a CRM, export to it or connect it through the automation tools.

Is the Lead CRM extra?

No. It is included with every Signals account.

General information about how Lead CRM works and may be used, not legal advice. Rules vary by state and industry. See the Signals glossary for terms used on this page.

Put Lead CRM to work.

Tell us your service and your area, and we will show you what it finds and what it costs, before you fund anything.