Find the customers who have not called yet.
Signals names the visitors who left, finds the households researching your service this week, and sells opt-in leads. Pay per match, from one balance.
Identify. Find. Buy. Act.
Four jobs, one system. Watch each one run, then scroll the whole chain from the first search to the closed job.
See who visited your site without calling.
Visitor ID recognizes a share of the people who leave without a word, with the pages they read. Pay only per identified visitor.
Illustration with sample data, not a real visitor.
Find the people researching your service this week.
Intent Audiences and Intent Alerts surface the households in your ZIP codes that are searching and reading right now, delivered daily.
Buy opt-in leads, fresh or aged.
The Lead Market sells quote requests from our publisher network, masked until you buy, with the consent record. Aged Leads cost less by the week.
Follow up before anyone else does.
Every lead lands in one library. Automations send the first email in minutes, and the AI assistant calls back the people who asked your business to call.
Where your next customer is right now.
Five kinds of people are in your market tonight. One of them is calling. Signals reaches the other four, and you pay only when it finds someone.
- Calling nowReady to talk todayExclusive Calls
- Visited, did not callRead your pages, left quietlyVisitor ID
- ResearchingComparing options this weekIntent AudiencesIntent Alerts
- Asked beforeRequested a quote, never hiredLead MarketAged Leads
- Already yoursIn your list, details missingContact EnrichmentHomeowner Audiences
All twelve tools, by job.
Explore every tool →Find people already in market.
Published starting rates. One balance. No subscription, no contract.
Full price list →- Visitor ID
- From $1.50 per identified visitor, $1.80 full record
- Intent Audiences
- From $0.20 per record
- Intent Alerts
- From $0.20 per record delivered
- Lead Market
- From From $0.60 to $45 per lead, by age
- AI Calling Assistant
- From $0.70 per call placed
Starting rates. Rates can change with volume, data depth, and market conditions, and your exact rates are confirmed in writing before you fund a balance.
Stop chasing leads. Start answering interested customers.
Real, ready-to-buy customers in your industry, transferred to your phone. Exclusively yours, never shared, in all 50 states.
Three steps from our campaign to your phone.
We run and fund the marketing, then route real, high-intent customers straight to your phone. Every call is 100% exclusive, never shared with three other companies. You focus on closing.
We find them
We run and fund targeted campaigns that put you in front of customers actively searching for your service in your area.
They call you
The customer is transferred to you live, in real time. No forms, no waiting, no callback tag, and never shared with a competitor.
You pay per call
You only pay for real, qualified calls. No contracts, no monthly fees, and one-click credits for calls that do not qualify.
100+ industries, all 50 states, one exclusive call at a time.
Browse all industries →ROI calculator
Your break-even close rate and the most you can pay per call, by industry.
Run the numbers TransparencyBillable call guidelines
Buffer times, the intent rule, duplicates, and how credits work. In writing.
Read the rules CoverageAll 50 states
One metro or a national footprint, with per-location routing and volume rates.
See coverage ComplianceCall standards
Consumer-initiated calls only. No robocalls, no incentivized traffic, clear recording rules.
How we keep it cleanEvery account comes with a login.
This is not a black box. You get your own portal, included at no extra cost. Watch calls arrive in real time, replay full recordings, request a credit in one click, track what closed in a built-in CRM, and manage your balance. It is the exact experience you get from day one, on desktop or on your phone.
Live call log
Every call logged with time, duration, and source, as it happens.
Full recordings
Replay any call to verify quality and coach your team.
One-click credits
Flag a call that does not qualify and request a credit instantly.
Built-in CRM
Track callers, status, and follow-ups without another tool.
Everything else your brand needs, under the same roof.
Signals and Exclusive Calls are the platforms. Behind them is a full agency: earned media, SEO, paid ads, web, and brand, so the leads land on a business people trust.
Get published where it actually matters.
Guaranteed placements in top-tier publications, broadcast and music coverage, and premium backlinks that build authority and lift your rankings. We create the content, match the publisher, and secure the feature. This is where brands become the name people trust.
A few of the 50,000+ outlets we place clients in
Axel PR, answered.
Short answers to what buyers, agencies, and publishers ask first.
What is Axel PR Signals?
Axel PR Signals is a pay-per-match lead intelligence platform for local service businesses and the agencies that serve them. Twelve tools run from one prepaid balance: website visitor identification, contact enrichment, intent audiences and daily intent alerts, homeowner audiences, a Lead Market of fresh and aged opt-in leads, a lead CRM, follow-up automations, and an AI calling assistant for consented callbacks. Counts and previews are free, and you pay only for matches.
What does pay per match mean?
You fund a balance and are charged only when a tool returns a result: an identified visitor, a matched household, a bought lead, an enriched record, or a call placed. Misses are free. Starting rates are published on the Signals pricing page, and your exact rates are confirmed in writing before you fund a balance. There is no subscription and no annual contract.
How is this different from buying a visitor ID tool, a data list, and leads separately?
Most vendors sell these as separate subscriptions or separate vendors: one for visitor identification, one for intent data, one for leads, one for a CRM. Signals bills every tool from one balance, keeps every lead and identified visitor in one library, and links them in one chain, from the first search to the closed job. The whole chain is shown on the From Intent to Close page.
How are Exclusive Calls different from shared leads?
An exclusive call is a live inbound phone call from a consumer who searched for your service and dialed. It is routed to one business only. Shared lead platforms sell the same form to several companies. With Axel PR you pay per qualified call, with no contracts, no monthly fees, and credits for calls that do not qualify, in 100+ industries across all 50 states.
Can I start small, or as an agency?
Yes. Signals starts at a $500 prepaid balance with no subscription, and Exclusive Calls has no contracts or monthly fees. Agencies get one login with a separate balance and lead library for each client. Publishers and traffic partners can send calls or opt-in leads into the network and get paid per qualified call.
Is the data compliant to use?
Every Signals tool ships with its data-use rules. Lead Market leads carry a consent record, AI callbacks go only to people who asked your business to call, and buyers keep their own Do Not Call and consent obligations. The full data-use standards are published on the site. This is general information, not legal advice.
Who is Axel PR?
Axel PR is a Los Angeles based company founded in 2019. It runs two products, Axel PR Signals and Axel PR Exclusive Calls, and a full-service agency for earned media placements in major publications, TV and radio, SEO, premium backlinks, paid ads, web design, and branding.
However you grow, we're built for it.
Axel PR is a vertically integrated call network that pays both sides. Buy exclusive calls for your business, or send us the traffic that becomes those calls and get paid for every one. Right now our buyers want more calls than we generate, so publishers are especially welcome.
Pay per call. Close more jobs.
Receive exclusive, high-intent inbound calls in your industry, transferred live and never shared with a competitor. You only pay for real calls.
- 100% exclusive, never shared
- Pay per call, no contracts
- 100+ industries, all 50 states
- Volume pricing for multi-location and national buyers
- Your own portal: live calls, recordings, credits
Send traffic. Get paid per call.
Funded buyers are waiting in 100+ verticals across all 50 states. If you generate traffic or leads in these verticals, plug into our network: we turn your traffic into live calls that buyers pay for, and you earn on every qualified call. Written rules, call-level reporting, a named partner manager.
- Payouts that track buyer rates by vertical
- 100+ verticals, all 50 states of open demand
- Payable rules in writing before launch
- No minimum volume to apply, live in days
Find the customers who have not called yet.
Tell us your service and your area. We will show you who is searching, who is visiting, what it costs to reach them, and the exclusive calls you can take.